Publicity & Marketing Executive

VACANCIES FOR PUBLICITY/MARKETING EXECUTIVES:

We currently have some openings for Publicity/Marketing Executives.

It is a 1-year independent-contractual engagement with remuneration purely on a “sales commission-basis”. Our preferred candidates are convincing, confident, mobile and well-spoken: self-motivated, self-accountable, self-disciplined, self-led and resource-prudent.

The publicity and marketing role involves researching, planning and executing a marketing strategy aimed at generating popular participation in the activities of The SKS Business Coaching Clinic.

Our main objective of engaging publicity and marketing executives is to encourage and get target audience to register for participation in our upcoming workshops, seminars, conferences and courses.

Our target audience includes, but not limited to: Small & Medium-Scale Entrepreneurs; Airline Services Executives; Banking, Insurance & Other Financial Services Industry Professionals; Hoteliers, Fast-Food Retail Outlet & Entertainment Centre Managers; Telecoms Service-Centre & ISP Executives; Health-Care Service Centre Administrators etc.

Candidates must be within our Preferred Age Range of 18 – 25 years.

Candidates are required to be proficient in English Language (spoken and written). 

ACADEMIC QUALIFICATION: Candidates must possess a minimum qualification of an Ordinary National Diploma (OND) or its equivalent in a relevant discipline.

MODE OF APPLICATION: Send in a short essay (in no more than 200 words) on “How and Why you consider yourself suitable to function effectively in the role of A Publicity/Marketing Executive at Standards Keep Services”. Send in, as an attachment along with the essay, your curriculum vitae to: [email protected] : stating “Your Full Name/Application for Publicity & Marketing Executive” as your subject.

Please review the SKS Job Description – Publicity/Marketing Executive.

Application closes on 20th September, 2012.

The Standards Keep Services Job Description 

Title: Publicity/Marketing Executive

Reports to: Publicity/Marketing Team-Lead

Department: SKS Publicity/Marketing

Location: Lagos 

Job purpose:

To plan and carry out direct activities in publicizing and marketing the programmes of The Standards Keep Services Business Coaching Clinic i.e. workshops, seminars, conferences, courses etc.

Key responsibilities and accountabilities:

Maintain and develop a computerised customer and prospect database.Plan and carry out direct marketing activities to generate registration and participation in The SKS Business Coaching Clinic in accordance with specified budgets, sales volumes, values, product mix and timescales.Develop ideas and create offers for direct postal/electronic mail, mobile and social media marketing to prospects of The SKS Business Coaching Clinic.Respond to and follow up sales enquiries by mail, internet, telephone, and personal visits.Maintain and develop existing and new customers through planned individual account support, and liaison with internal order-processing staff.Monitor and report on activities and provide relevant management information.Carry out market research, competitor and customer surveys.Maintain and report on equipment and software suitability for direct marketing and sales reporting purposes.Liaise and attend meetings with other SKS functions necessary to perform duties and aid business and organisational development.Manage the external marketing agency activities of social media marketing, telemarketing and research.Attend training and to develop relevant knowledge and skills. 

Person profile – Publicity and Marketing Executive

Personality: Self-driven, results-oriented with a positive outlook, and a clear focus on high quality and business profit. A natural forward planner who critically assesses own performance. Mature, credible, and comfortable in dealing with senior executives. Reliable, tolerant, and determined. Empathic communicator, able to see things from the other person’s point of view. Well presented and business-like. Sufficiently mobile and flexible to commute around the role-location. Keen for new experience, responsibility and accountability. Able to get on with others and be a team-player.

Personal Situation: Must be mature and domestically secure. Able to commute reliably to office base. Able to work extended hours on occasions when required. May be striving financially but not desperate or in serious debt. Must have clean or near clean driving licence.

Specific Job Skills: Able to communicate and motivate via written media. Understands the principles of marketing and advertising cost-effectiveness, including market sector targeting, product offer development, features-benefits-solutions selling, cost per response, cost per conversion, etc. Appreciates need for consistency within SKS’ branding and marketing mix, especially PR and the Internet. Experience of managing marketing agency activities useful. 

Computer skills: Must be adept in use of MS Office Application packages, particularly Power-Point, Excel and Word, and ideally Access or similar database to basic level, Internet and email.

Literacy and Numeracy: Able to understand profit and loss calculations and basic business finance, e.g., gross margin percentages and calculations, depreciation, capital and revenue expenditure, cash-flow, overheads, etc. Must be a very competent writer of business letters, quotations and proposals. 

Business and Selling Skills: Must be an excellent face-to-face and telephone communicator. Able to demonstrate success and experience managing major accounts/customers and large contracts or even a business, particularly achieving genuine sales development. Ideal background would be in business support services; professional coaching services provision particularly. Experience of tenders would also be useful.

Remuneration: Publicity/Marketing Executives would be paid on a sales commission basis, as detailed in the table below:

No. of Participants Secured by Publicity/Marketing Executive

Commission Rate (as a percentage of VAT- deducted fees)

Job Categories: Marketing Jobs in Nigeria. Job Types: Temporary. Job Tags: business coaching, customer services advocacy, and service culture advisory. Job expires in 46 days.

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