JOB TITLE: SOCIAL MEDIA SPECIALIST JOB SUMMARY: Define, develop and gain buy-in for the implementation of strategic initiatives aimed at enhancing Aphroden Nigeria’s social media engagement activities Build links within social media circles and socialize relevant social media communities on Aphroden Nigeria?s online presence RESPONSIBILITIES: Create and gain buy-in for a comprehensive social media strategy which includes programmes aimed at utilizing social media marketing techniques to increase visibility, membership and traffic for all Aphroden Nigeria products, services, activities and events Ensure that implementation of all social media strategic initiatives is in line with Aphroden Nigeria’s overall business and corporate communications objectives Enhance Aphroden Nigeria’s social media outreach by conducting research to identify relevant online influencers Collaborate internally on developing and managing online strategic partnerships for all business units/ functional areas and projects Keep a— of social media tools, trends and applications in order to apply acquired knowledge towards continuously improving and enhancing Aphroden Nigeria’s use of social media in achieving overall corporate objectives Support the Manager-Public Relations with continued development and promotion of best social media practices and thought leadership Measure the impact of social media on overall marketing efforts. Collaborate with other members of the Public Relations team to amplify social media activities Perform any other duties assigned by the Manager-Public Relations QUALIFICATIONS AND REQUIREMENTS: First degree in the Arts, Social Sciences or any other relevant discipline Between three (3) and five (5) years directly relevant post-NYSC work experience, preferably in a role managing social media for a corporate organization or agency Experience in digital media and website management will be an advantage Ideal candidate must be able to demonstrate attitudinal and functional competencies in the following areas: Extensive familiarity and proficiency with Web 2.0 social networking and collaboration technologies, including the internet, social media sites, search engines, discussion boards, blogs, video sharing sites, podcasting, wikis, webinars, etc Strong skills in database and information technology management.
Current Vacancies, Aphroden, Monday 15, April 2013
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